19 Mar 2025 17:32:44
NEW: FSG’s self-sustaining business model won’t change. It’s down to Edwards and Hughes to decide how best to spend the money the club generates.
Liverpool’s data-led approach is more likely to lead them to players on the way up with a point to prove rather than buying the finished articles with eye-watering price tags.
FSG buyinIsak lol. ?.
19 Mar 2025 17:46:52
No Isak for us lol ?.
19 Mar 2025 17:55:31
That's NEW?
19 Mar 2025 17:55:51
FSG don't get involved with the day to day running of the club, including transfers.
It's not that difficult.
19 Mar 2025 19:03:53
Every club needs to be self sustained, why create vitriol to suit your agenda, making yourself look a proper melt.
19 Mar 2025 19:06:14
I said last season under FSG we will struggle next season they are bargain bucket owners who only care about their sporting portfolio.
19 Mar 2025 19:52:00
Regarding our owners, they are smart enough to have fore sight to employ JK, he as well as being a great coach, was an inspiration, look at the Dortmund crowd, all unified.
So take yourselves back to before JK was announced, Our club was at a junction, the fans restless, JK’s appointment resolved all the issues of the time.
Forward to today, Slot had (on video) contact with JK from November, Slot met the squad a little later in time, Slot also stated he was granted permission to coach the squad on occasion too, hence the fairly seamless integration to tactics and Slot.
My point to this, Is there’s been foresight and understanding you could argue, regarding what the club needed and when it was required.
FSG have not displayed the stupidity required to screw up now, obviously they want to ensure their asset stays competitive.
They don’t appear to be Hicks and Gillet.
19 Mar 2025 20:38:24
I'm getting very strong Harry vibes from Donna Donna.
Waiting for him to sod off back to Man City, or actually be a man (rather than a snivelling baby) and just start using his own name as his user ID!
Albeit that will mean he will look daft when having a conversation with himself like he often does with different accounts.
19 Mar 2025 20:54:35
“It’s down to Edwards and Hughes to decide how best to spend the money”
So what you are saying is that if they want to they can spend the money on Isak.
19 Mar 2025 21:17:13
Wait, I was told on here that owners aren't allowed to put money into the club and the FSG way was how all clubs are run. Can't every club only spend what the club generates?
19 Mar 2025 22:08:14
Well obviously the club needs to be a self sustaining model. Like every other business in the world that wishes to continue being a business?
19 Mar 2025 22:44:54
Tristan -If only that were true, and FFP was actually implemented, but alas it is not the case until City get clobbered for flagrant rule breaking (which they probably will not) . Hence your statement is just not true.
20 Mar 2025 01:06:29
Best thread in ages. I have no idea why FSG could possibly want their business portfolio to thrive.
I also don’t understand how people still don’t understand - especially as it has been explained on here at least once a week for about the last ten years - that FSG are not involved in the day to day execution of business operations for their asset - Liverpool FC. It’s actually really very funny and very sad at the same time. It’s also scary when you consider all the grown-up things that people are allowed to do, like vote in elections, drive cars or cross the road unaided.
20 Mar 2025 08:16:11
I would be rather disturbed if FSG's self-sustaining business model made a drastic shift to a non-self-sustaining one to be honest lol.
20 Mar 2025 08:59:00
They are allowed to put some of their own money towards transfers though, or have i got that wrong?
20 Mar 2025 10:32:54
I don't understand the noise around Isak, sure he is a good finisher. But looking at the stats, (sorry) my conclusion is that aside from being some years younger than Jota there isn't much of a difference when comparing games / goals etc etc. That's a lot of cash to spend on a good, but sometimes injured player and for a small upgrade, especially when the supply around him doesn't change. Our problems of late have been that teams have stifled us tactically and we haven't had a tried and tested plan B and C. and an Isak won't fix that.
20 Mar 2025 11:09:18
Feed the good news teasers to Orstein and Romano and feed the bad news to Pearce etc. And round we go on the Edwards PR merry-go-round. Create enough chaos and noise, it is impossible to know or predict anything. And the journos get their clicks for the assist.
20 Mar 2025 11:09:41
It will be interesting to see how Edwards manages his newfound authority without Klopp’s charisma and personality to attract players.
Previously, recruitment was a collaborative effort between all parties. Now, however, it seems Edwards will be making the key decisions—guided by the manager’s input rather than dictated by it.
Psychologically speaking, it’s well known that players are more likely to perform at their best when they are competing for a new contract as well as titles, rather than operating from a position of security.
My guess is that we’ll see a shift towards a model similar to Dortmund and Bournemouth, prioritizing mid-level, Premier League-proven players (such as Cunha, Kerkez, and Mbeumo), with the occasional high-profile signing when a VVD or Alisson-caliber player becomes available.
The contract situation is particularly messy—not just for the three players in question but also for those with deals expiring in the following seasons. This uncertainty is likely a consequence of the changing leadership structure, though whatever the reason, it doesn’t align with the aggressive, alpha-style business approach FSG often claims to embody.
Additionally, our youth setup needs to start producing talent at the level of Chelsea and Manchester City. Those clubs consistently develop top-quality graduates, whereas our output has been more inconsistent—showing potential rather than proven quality.
This is Edwards’ opportunity to demonstrate his true capability, though neither he nor Hughes can be fairly judged for at least another two to three seasons. Rome wasn’t rebuilt in a day, but we’ve made a solid start in midfield—without Hughes, Edwards, or the current setup in place.
20 Mar 2025 11:27:36
It’s a bit more nuanced than that. Some would argue, including to some extent Swiss Ramble, that for FSG, long-term financial stability takes precedence over short-term success. Of course, winning and financial growth are inherently linked, but unlike state-backed clubs or oligarch-owned teams, FSG adheres to a strict financial model.
This approach means:
They won’t break their wage structure to extend star player contracts if the terms don’t align with their long-term strategy.
They won’t engage in reckless spending, like Chelsea, in a desperate bid for success.
As a result, Liverpool operates on a level below the likes of Real Madrid, Manchester City, and PSG—clubs with vastly different financial resources and spending philosophies.
20 Mar 2025 12:02:14
But vango apparently they wouldn't have to break the wage structure to extend mo and virg as they are not looking for a pay rise. And when spending as i've asked above do FSG ever put any of their own cash towards a summers transfer fund? Would genuinely like to know when was the last time any of FSG's money went towards a signing.
20 Mar 2025 13:33:29
Florian I'm pretty sure fsg have never put there own money into buying a player. From reading here i think after they bought club they put 1m per week of there own money to keep up the running of club. Not sure how long that went on for.
As far as infrastructure improvements money was loaned and club paid it back+ interest.
My understanding is after initial purchase and the 1m a week at start that's all they've ever put in.
I could be wrong on that I'm working from memory what I've read on here threw years.
20 Mar 2025 16:02:57
Yeh thought similar Digger. if were right they could help out a bit more from time to time. They do own one of the top handful of clubs on the planet, they should act like it the odd time. This whole"they leave it upto Edwards/ hughes to work out how to spend the kitty"is an excuse for me to keep from ever having to spend some of their own. Again, not an FSG hater, but they could definitely help out more at times.
20 Mar 2025 16:05:26
We spent big on Virgil and Allison, and it elevated us to a much higher level at the time.
I don't think we will try for Isak but I'll not be surprised if we make a few big name signings in the summer.
20 Mar 2025 18:24:03
I agree 100% with what u saying florian. I'm not an fsg hater either, u couldve worse but considering how much money they will make when they sell club they couldve v well paid for the infrastructure improvements, at end of day it increasing value of club for them. I also agree as regards letting other people run club, they should be taking more hands approach and showing an interest by going to some games. Project bigfoot or European super league they didn't let anybody else run it for them as there load of money for them in it.