08 Sep 2026 10:15:44
New shirt sponsor from next season it seems. Turkish Airlines, which means we follow suit of other big teams being sponsored by an airline. I am glad to see the back of Standard Chartered; some things they did off the pitch always rubbed me wrong way, but I know not the case for everyone
Can't wait to see now every Turkish star be linked to us as they will think we will make a marquee signing based on having the new sponsor.
But happy to see a new sponsor on the front.
08 Sep 2026 11:05:20
Billy Hogan and his team don't get enough credit for our commercial growth. The work they have done is really impressive - and that is without selling the naming rights of the stadium or having the stadium revenues of Arsenal or Spurs.
This front of shirt deal comes organically without any shady associated party transactions - ahem, ahem, City, Chelsea.
08 Sep 2026 11:48:25
Standard Chartered still sponsor Liverpool, just not on the front of the kit.
08 Sep 2026 12:44:37
Agree with you 100%, FPF.
08 Sep 2026 12:47:12
Ahh, cheers Kloppers. Did not notice that part of the deal.
Happy though to see a change on the front of the kit for the first time in a while!
08 Sep 2026 14:12:14
Jurgen's chompers and Mo's hairline were already sponsored by Turkish Airlines.
08 Sep 2026 14:22:49
Fully agree with you, Pelican.
I also think he was really good at standing up for us fans and the club after the disastrous situation in Paris at the 2022 CL final. It was his job, but credit where it's deserved on the execution.