16 Aug 2026 10:58:06
Work for Amazon in acquisitions and unfortunately I have nothing good to report.
Football is already leaving fans behind, as was witnessed in the WC, and now Liverpool, probably the last stand for fans in a club that is still for the people in epl, has been eroded with the corporate money.
FSG have done well and run this club well as a sporting institution but now we are en route to becoming a corporate.
5 years in, you won't recognise this club. My club. It's unfortunate.
Hopefully the leadership is handled by Amit and not Mr Bezos and definitely not by that Facebook lad.
16 Aug 2026 11:17:40
I don't get the feeling that anyone, other than FSG, is happy with the current 30% sale of shares and likely future complete ownership by this particular consortium.
I will also say that Amit is known for not doing that great of a job at QPR. Their fans have said he's a nice guy, but hadn't made very good footballing decisions.
The one thing I'm clinging to is that no one wants their investment to be worth less, so we'll probably remain competitive whilst they own us, but the money will likely have to be self generated.
16 Aug 2026 11:37:32
Where did you purchase the crystal ball from, chaps. ? ?
Truth be known, who knows what the club will look like in 5 years. imo the fans are the club, mate, and as long as we stick together, we will be fine. Without the likes of sos, FSG tried to make us more corporate, so to speak, so as long as the fans stay united, whatever good/ bad decisions the club makes, the fans will keep the traditions and integrity of the club at its core, thinking to remember what has been built before us and what needs to be built for the future.
16 Aug 2026 11:48:03
I’m not confident. My gut feeling is that Amit wants it but can’t afford it, so called on his mates (who have no real interest) to back him. I don’t see a scenario where Amazon and FB hang around? Couple of years they be gone once Amit is settled.
16 Aug 2026 12:04:44
Amusing you think Liverpool was the last stand for the people ?? it's a business and always has been.
16 Aug 2026 12:05:15
Yet another brand new account, apparently with "insider info".
Hmm, I call Bs. ?
16 Aug 2026 12:25:40
The press are riding on Bezos' name because he's newsworthy. If it was someone else, they wouldn't have had a mention. Amazon will have nothing to do with Liverpool and neither will Bezos in reality. K5 are the ones who have invested in Liverpool. Bryan Baum heads it up and he's the one who has a seat on the board.
Bezos is simply a client of K5, of which there are many. It's just that Bezos is clickworthy as a household name. He may take a vague interest, but in reality we're just one of an extremely long list of companies he has his billions tied up in.
16 Aug 2026 12:15:35
How does working at Amazon give you any insight into how a consortium led by Amit Bhatia will run a football club?
16 Aug 2026 13:30:41
It would be much worse if it was a typical institutional private equity investor coming in. They are the types that gut companies for maximum bottom line.
I don't believe Bhatia, Bezos and Saverin will act like traditional PE here. Reading between the lines, they all have different things they would bring to the table that align with where football strategies may go next - namely infrastructure, streaming and social/digital experience.
I think that bodes well that these guys are not coming in to strip its soul out for a few billion dollars, but rather pioneer in new areas/products.
16 Aug 2026 13:32:31
I think Bezos's interest is in working out an angle for selling Amazon Prime subscriptions. With a representative on the LFC board, he gets a tie in the door of the Premier League itself.
16 Aug 2026 14:01:42
Yeah, I agree. I've heard that Amazon are really struggling worldwide and I hope Liverpool Football Club bumps up their sales.
16 Aug 2026 15:04:27
Amazon ain't struggling, but they want to reposition the streaming side of the business. Prime lacks the big franchise anchor series that Netflix and Disney get, but they see that live sports differentiates them and sports fans are less likely to switch to other services compared to movie fans.
Also, Amazon in the USA has reached saturation. It's as big as it can get. So growth is in Europe and Asia, where the Premier League is the most watched league by a long way. Tie that to an Amazon subscription, link it to free delivery of almost everything. Now you have global growth.
16 Aug 2026 15:29:26
Why don't Amazon just sponsor the Premier League and name it the Amazon Premier League.
Part owning a team and trying to access more streaming rights would surely be bordering on conflict of interest. Whereas, if they sponsored the full lot, it's a cake walk.